The Toro Brand

The Importance of Standards

Why consistent brand standards matter across every touchpoint.

In this section: The Toro Brand

This style guide is the foundation for Toro's brand standards. It includes guidelines for logo usage, images and other elements for various brand applications. Each element is a tool that shapes and defines our brand.

It is essential that we use the Toro brand elements and voice consistently to create a unified user experience across all points of contact, for all product lines.

Please keep these guidelines on hand and refer to them often. It is the way for us all to make sure the Toro brand is even stronger tomorrow than it is today.

Questions about how to apply these standards? Contact your business brand representative.